February 08, 2013
A clean and professional brand identity and brochure-style website was required for this specialist in employment law. A trustworthy and professional look and feel needed to be portrayed throughout the website and marketing materials.
As an independent company, website SEO was also integral to attracting new clients and so this was an area of focus both during the website build and moving forwards. The introduction of a website blog enabled the business to hit certain SEO requirements quickly and easily, building their natural Google ranking without the use of pay per click advertising.