January 12, 2015
We were approached by the Coffee Boy team to manage their full range of marketing materials for the launch of their flagship drive-thru coffee shop in Huddersfield. They already had a strong brand logo, so we built upon this to create a striking but simple concept look. We were able to create a simple but effective showcase website, using the bold, black branding, alongside visually exciting photography. Fonts were chosen to compliment the look of their existing menu boards and the general look and feel of the shop. Eye catching posters were also created to compliment the light-hearted, unique nature of the brand and decorate the inside of the building. Finally, we created simple loyalty cards for customers to use with the striking branding. Overall, we have kept true to the existing Coffee Boy logo and built upon this look using a striking black and white colour scheme, alongside photography and graphic elements.