"Pwar have created all of my materials to date; website, brochures, banners, business cards, instruction manual and product packaging. I would highly recommend these guys as they are very professional, efficient, extremely creative and easy to work with!! Thanks team."
December 18, 2014
A wide range of marketing materials was required to launch this new product. It was important to expand the existing brand logo and shape the overall identity in order to ensure this could be achieved.
The resulting colour palette and icons could be used across a wide range of marketing mediums and would appeal to the wide-ranging target audience from parents and carers to schools and nurseries.
The e-commerce website created was fun and interactive, making use of character animation to engage the audience and encourage them to read more about the unique product. Quick and easy purchasing was achieved by utilising integrated payment methods.
Engagement and interaction was encouraged via social media, where a dialogue could be explored with potential interested parties, especially in response to media coverage generated by the business’s PR campaign.